Have you carefully developed your lines to be great at something practical? Maybe they’re gun dogs or therapy dogs? Or perhaps they’re parents are winning herding dogs or agility dogs?
Here’s how to find owners keen to use your puppies for their special role.
Are you breeding a special-purpose breed and have trouble finding buyers who will use them for what they are bred for? We’re going to talk a bit more today about this. You might be putting a lot of work into developing dogs that are really useful for a particular purpose. But chances are you are finding it really hard to find the right owners for them.
For example, you might be breeding hunting dogs but they’re not going to homes where they’re being used as hunting dogs. Or it might be therapy dogs, or guard dogs, herding dogs, or shooting dogs. You get the drift. You’ve gone to a lot of trouble to use parent dogs which are qualified as talented at their job. They’ve competed and they’ve shown themselves to be really good at the purpose for which they were bred.
How to Get Exactly the Right Owners for Your Pups
How do you find the right owners to make sure that your dogs are going to the sort of homes which in which they’re going to shine? This is what you want. So what do you do?
Let me give you one tip that will help you right now, to fix that problem. What you need is your own Facebook page, set up as a dog breeder of course. And then once you’ve got that going properly, you need to also join special interest Facebook groups, related to your breed’s special use.
Say for example you are breeding dogs that are good for hunting. Then you would join some hunting groups on Facebook, ideally in your region. When you’re using your dog for that purpose make sure you’re taking great photos and videos and posting them on your own Facebook page. Now and then you share one of your best posts to show what your dogs can do and how they help hunters.
Before long, if you do this on a regular basis and are not salesy about it (you’re not trying to sell anything, you’re just sharing some really interesting stuff about your dogs and how good they are this particular job), soon you’ll become known as the go-to breeder for that particular purpose dog. When anyone who’s an avid hunter for instance are talking about getting a dog, folks will say, hey you heard about that breeder? She does this sort of dog.
So that’s how you find the right owners. Use the power of Facebook to connect to the right owners and share your stuff on their group pages. Okay?
Take Your Breeding to The Next Level, Forever
So I hope you found that helpful. Now, if you would like more help to take your breeding to the next level, then make sure that you take the opportunity to have a strategy session with me. Use the link that’s below and book a call with me now. I look forward to talking to you and helping you make a lasting success of your breeding business.
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